Anywhere Real Estate - Jacksonville, FL

posted about 2 months ago

Full-time - Senior
Jacksonville, FL
10,001+ employees
Real Estate

About the position

As the Creative Director at Anywhere Real Estate, you will play a pivotal role in shaping the creative strategy of The Studio, our internal creative agency. This position is designed for a visionary leader who is passionate about storytelling, design, and innovation. You will be responsible for driving the development of a compelling creative vision that aligns with our marketing objectives and enhances the overall brand experience. Your leadership will guide the creative process from concept to completion, ensuring that all projects meet the highest standards of quality and creativity. In this role, you will oversee the creative direction for various initiatives, collaborating closely with a senior design team to develop brand campaigns that resonate with our audience. You will be tasked with maintaining brand integrity across all marketing collateral while pushing for innovative solutions that leverage emerging technologies, including AI. Your ability to connect creative approaches to business strategies will be essential in aligning our marketing efforts with company goals. You will also be responsible for quality assurance, overseeing both digital and print materials, and leading educational sessions for the creative team to foster continuous improvement. Staying up-to-date with industry trends and best practices will be crucial as you strive to keep The Studio at the forefront of creative excellence. This position requires a blend of strategic thinking and hands-on design skills, making it ideal for someone with a deep understanding of brand development and visual storytelling.

Responsibilities

  • Guide the creative process from concept to completion, ensuring outstanding creative judgment across all mediums.
  • Create marketing strategies that align with company goals and push for innovation and efficiency.
  • Provide creative leadership, including copy and design direction for major initiatives and new business opportunities.
  • Lead brand development and campaign concepts, collaborating with the senior design team.
  • Continuously evaluate and improve creative processes to enhance efficiency and output quality.
  • Ensure consistent brand usage across all marketing collateral, maintaining brand integrity and evolution.
  • Connect the creative approach to the business strategy, aligning marketing strategies with business goals.
  • Oversee the quality of digital and print materials, implementing innovative creative strategies.

Requirements

  • 7-10 years in senior creative leadership roles with successful brand campaigns.
  • Extensive experience in digital design and proficiency in Adobe Creative Suite and relevant design software.
  • Deep understanding of brand development, visual storytelling, and user experience.
  • Excellent team management and collaboration skills.
  • Exceptional communication and presentation abilities to effectively convey creative concepts.
  • Strong problem-solving skills and attention to detail.
  • Experience in regulated industries is a plus.
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