Splunk
posted 3 months ago
Splunk is seeking a Customer Evidence Program Manager to lead a dynamic customer reference and peer review program. This role is pivotal in celebrating and showcasing customers who are driving innovation within their organizations. As a Customer Advocacy all-star, you will report directly to the Director of Global Customer Advocacy and work collaboratively across various departments including sales, competitive intelligence, customer success, product, and marketing teams. Your primary focus will be to engage with customer reviewers and stimulate review activity on platforms such as Gartner Peer Insights and PeerSpot. In this position, you will manage customer reference metrics, set goals, and track progress to ensure the effectiveness of the program. You will organize peer-to-peer reference calls to support sales opportunities and partner with the Competitive Intelligence team to identify potential customer success stories. Additionally, you will collaborate with product and content marketing teams to leverage review content for marketing materials and curate customer validation content through the User Evidence platform. Your responsibilities will also include creating various types of content such as written case studies, customer testimonial videos, and presentation slides based on customer reviews and experiences. You will be tasked with activating customer reviewer relationships to positively impact sales, marketing activities, product development, and the overall customer experience. The goal is to grow and manage a healthy community of review customers while respecting their time and enhancing the positive impact of their engagement with Splunk.