Customer Experience Manager (m/w/d) B2B
Nestlé•Chicago, IL
512d
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About The Position
The Customer Experience Manager (m/w/d) B2B at Nespresso is responsible for developing and implementing the B2B CRM strategy, focusing on customer insights derived from the database. This role involves analyzing customer purchasing behavior in the German market, optimizing CRM activities for B2B clients, and designing activation campaigns and customer lifecycle activities. The position requires effective communication with the Nestlé Nespresso HQ CRM team and managing the campaign budget while ensuring compliance with data protection regulations.
