Data Scientist with Data Engineer Background

Galaxy I Technologies - Los Angeles, CA

Full-time - Entry Level

Los Angeles, CA

Professional, Scientific, and Technical Services

About the position

The Data Scientist with a Data Engineer background will focus on analyzing large-scale data to derive insights that enhance App Store marketing strategies. This role involves collaboration with various teams to optimize marketing campaigns and develop data-driven solutions for performance monitoring and audience targeting.

Responsibilities

• Investigate large-scale data to uncover trends and identify key insights for App Store marketing strategies.
• Determine marketing's incremental effect on the App Store business through paid channels and build datasets and automated dashboards to monitor performance.
• Provide ad-hoc analysis and support for App Store tentpole campaigns.
• Develop effective attribution logic for ad delivery optimization and establish propensity models for campaign audience selection.
• Help design marketing campaign touchpoints along the customer journey and optimize engagement.
• Collaborate with ML teams to develop model prototypes for production.
• Partner with business and engineering to define data collection, reporting requirements, metrics, and aggregates for analysis, ETLs, reporting, experimentation, and machine learning.

Requirements

• Proficient in SQL and Python.
• 1+ years of full-time working experience as a Data Scientist.

Nice-to-haves

• Marketing analytics experience is a big plus, though not required.