Design Operations Lead, AWS Brand

$139,600 - $230,700/Yr

Amazon - Portland, OR

Full-time - Mid Level

Portland, OR

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Design Operations Lead for AWS Brand will be responsible for building and managing a comprehensive program aimed at enhancing creative efficiencies within AWS Marketing. This role involves driving the adoption of a newly launched brand system, optimizing workflows, and fostering collaboration across various teams to ensure a unified brand experience for customers.

Responsibilities

• Establish and manage a comprehensive program to optimize and scale adoption of the brand system across AWS Marketing including goals, roadmap, and key initiatives.
• Engage with Brand team members and stakeholders to understand their needs and pain points, and use this feedback to inform program priorities and strategy.
• Establish and implement streamlined processes, workflows, and tooling to improve Brand team execution and delivery, including file and asset management, design intent to production hand off, and delivery mechanisms.
• Establish and implement streamlined processes, workflows, and tooling that allow for efficient and effective adoption of the brand system by marketing stakeholders and external agencies.
• Partner with CX, MarTech, engineering, and internal design system teams to identify opportunities for collaboration and shared goaling or mechanisms.
• Act as single Brand lead in organization-wide initiatives around design tooling (Figma, Adobe), automation and technology (Adobe Express, Firefly, etc), content management (DAM).
• Act as Brand lead for creative vendor and agency of record programs (training, auditing), working closely with Finance, Procurement, Brand leadership, and Creative Program Managers overseeing day-to-day agency of record programs.
• Build and manage an efficient team accountable for delivering against program goals.

Requirements

• 6+ years of experience managing brand design operations and scaling programs within a large marketing organization.
• Bachelor's degree or 10+ years experience within an in-house or brand and creative team.

Nice-to-haves

• 10+ years of experience managing brand design operations and scaling programs within a large marketing organization.
• Previous experience in technology or sales-led B2B organizations.
• Global or multi-country localization and/or transcreation experience.
• Familiarity with Digital Asset Management (DAM) systems and asset management best practices.
• Experience with both Figma and Adobe design tools.
• Experience with design systems, pattern libraries, and design system governance.
• Knowledge of generative AI tools and their applications in design and creative development.

Benefits

• Comprehensive medical, financial, and other benefits package.
• Equity and sign-on payments as part of total compensation.