Digital Account Manager

Conduit Digital - Berkeley Township, NJ

Full-time - Mid Level

Onsite - Berkeley Township, NJ

101-250 employees

About the position

The Digital Account Manager at Conduit Digital serves as the primary contact for agency accounts, focusing on building strong relationships and driving digital marketing strategies. This role requires a seasoned digital marketer who can manage integrated solutions across various channels, utilizing data to report on performance and optimize client strategies. The position emphasizes collaboration with cross-departmental teams to ensure successful execution of digital solutions that meet client objectives.

Responsibilities

• Understand the full scope of the account's business objectives and work with the team to ensure the account meets Key Performance Actions (KPAs).
• Manage digital strategies for clients successfully.
• Define metrics for evaluating success and ensure continuous improvement in client campaigns.
• Transform research into insights and compelling strategies.
• Recommend and implement research to aid in consumer insight gathering.
• Educate external partners on digital best practices and leverage account data to influence client investment.
• Lead cross-departmental teams towards common goals.
• Inspire creative thinking among team members.
• Translate performance data into actionable improvement ideas.
• Collaborate with media partners to understand digital performance metrics.
• Ensure the digital execution team meets established KPIs for each client.
• Present confidently and listen effectively during discussions.
• Maintain ongoing communication with customers to ensure satisfaction.

Requirements

• 3+ years of experience in account management and growth.
• Strong Google Analytics acumen and ability to analyze performance data.
• Exceptional consultative selling and closing skills.
• Ability to manage time efficiently in a fast-paced environment.
• Strong written and communication skills.
• Experience in managing customer expectations and relationships.

Nice-to-haves

• Experience in conversion rate optimization (CRO) best practices.
• Expertise in digital marketing channels including SEO, SEM, social media, and programmatic advertising.
• Strong presentation skills, particularly in Google Slides.
• Passion for emerging media and technologies.

Benefits

• Robust employee benefits program.
• Opportunity for professional growth and recognition in the industry.
• Team-oriented work environment with a focus on collaboration and enjoyment.