Digital Asset Manager

Toll Brothers - Fort Washington, PA

Full-time

Fort Washington, PA

Construction of Buildings

About the position

Join an award-winning company! Who are we? Since 1967, Toll Brothers has been building luxury homes and communities in the best locations in the U.S. Today, we're a Fortune 500 company operating in over 50 markets across more than 20 states. We're the country's premier luxury builder with the widest range of products in the industry, including traditional single-family homes, active adult, hi-rise condos, apartment rentals, urban redevelopment, and student housing. From the homes we build to the talent we recruit, we know that to be the best, we have to work with the best. Toll Brothers is a place where diverse perspectives and experiences are welcomed and where employees of all backgrounds are treated with fairness, dignity and respect. We believe every employee should feel safe to be their true and authentic self at work. Our employees are our family, and we strive to uphold the values that our founders instilled in us, creating an exceptional place to work that is inclusive to all. Toll Brothers, America's leading luxury home builder, seeks a Digital Asset Manager to join our team at our Corporate office in Fort Washington, Pennsylvania. The Digital Asset Manager is responsible for working independently to manage marketing content and digital assets through their lifecycle within our internal systems, including the Digital Asset Management (DAM) and Content Marketing Platform (CMP) system, while also collaborating with other Digital Marketing team members to ensure that our Web Content Management System (CMS) is operating efficiently. This role works closely with IT and the Web Development team to optimize these systems in addition to completing any quality assurance testing to ensure that applications meet all agreed-upon acceptance standards.

Responsibilities

• Manage the accuracy and completeness of digital content in both the DAM and CMP.
• Act as subject matter expert and point of contact for questions and issues related to the systems.
• Help build and maintain workflows that ensure speed, transparency, and sensible prioritization of concurrent projects.
• Lead the development, validation, and maintenance of the DAM taxonomy and metadata requirements for existing and new digital assets.
• Partner with IT and the Web Development team to publish content and assets efficiently.
• Conduct new user training, field questions from and interface with DAM and CMP stakeholders, and create and maintain resource guide and supporting documentation.
• Test and support system upgrades and product enhancements while ensuring that quality is maintained and that the applications meet agreed-upon standards.
• Advocate for quality and process improvement to ensure solutions do not compromise quality.
• Represent the Marketing Department as its Record Administrator and help enforce the company's document retention policy.
• Train, mentor, and support to other Digital Marketing team members as needed.
• Oversee updates & enforce compliance with our Digital Rights Management (DRM) settings.
• All other duties as assigned.

Requirements

• Bachelor's degree in Marketing, IT, Computer Science, Library/Information Science, or relevant field.
• Exceptional organization skills and attention to detail.
• Experience in content and digital asset management.
• Understanding of taxonomy best practices and procedures, controlled vocabulary, and metadata development.
• Strong communication skills across all levels of the organization.
• Knowledge of Microsoft Office and Adobe programs.
• 5 years of previous related experience.

Nice-to-haves

• Homebuilding industry experience
• Experience managing Workfront and/or Sitecore Content Hub