Digital Content Producer

Entravision Communications - Mcallen, TX

Full-time - Entry Level

Mcallen, TX

Broadcasting and Content Providers

About the position

The Digital Content Producer is responsible for creating, securing and updating quality text, audio, graphic and video content for designated Entravision interactive properties web, mobile, and video/streaming as well as supporting all company-wide interactive initiatives.

Responsibilities

• Work and coordinate with the Entravision Interactive Team, Local News Directors, News Reporters and Producers, Promotions and Sales as needed and directed.
• Identify, secure, prepare and update News content Online, Mobile, and Social Network.
• Perform daily updates of sites including, but not limited to: Local news, slideshows, text, audio, video, local organizations, photo galleries, local events, local special categories, and other online content.
• Monitor and improve KPI (Key Performance Indicators) like uniques, visits, page-views, and average time on site, pages per visit, lower bounce rates, social friends and followers.
• Keep content focused on relevancy for our viewers.
• Support branding, marketing and promoting our interactive properties.
• Assure content is free of errors, typos, and other spelling and grammar mistakes.
• Avoid broken links, broken images, missing content.
• Perform other duties as needed, and as directed by your News Director.
• Maintain a positive attitude towards work.
• Be viewer focused, striving to provide top-notch value, local information and entertainment to our consumers.
• Be innovative: Consistently look for opportunities to improve the way we operate through creativity and hard work.
• Use the system provided for feedback and constantly think on potential improvements to the backend and front end.
• Be aware of the release of new tools and use them.
• Pursue individual growth, learning and leadership qualities.
• Develop a fun, friendly work environment. Create a positive team and family spirit.

Requirements

• Excellent creative writing and proofreading skills in English and Spanish.
• Basic Graphic Design skills.
• Familiarity with all mainstream social media platforms.
• Experience using software applications for image, picture/audio/video editing.
• Experience working with online video production software like Adobe Premiere/After Effects, Final Cut Pro, Motion, iMovie.
• Experience working with content within a CMS (Content Management System) environment such as: WordPress, Drupal, Joomla, Movable Type, or similar.
• Basic knowledge of HTML/CSS.

Benefits

• Full Time position with variable schedule and hours.