Digital Editor, National Geographic

$78,200 - $104,800/Yr

National Geographic - Washington, DC

Full-time - Mid Level

Washington, DC

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Digital Editor at National Geographic plays a crucial role in shaping and executing visually rich and scientifically sourced digital storytelling. This position focuses on making data-informed content decisions that enhance engagement across various platforms, ensuring that the content aligns with National Geographic's standards and goals. The editor will lead the content creation process from planning to publication, targeting platform-specific audiences and optimizing content for search and social media.

Responsibilities

• Pitch and suggest framing for pitches at regularly scheduled pitch meetings
• Identify stories to experiment with that align with KPIs and core topic areas such as science, environment, health, history & culture, and animals
• Build and maintain a freelance network of writers
• Participate in regular digital editorial pitch meetings, leading discussions and executing decisions
• Collaborate with the Digital Engagement Team to advance editorial Search strategy and craft headlines
• Work with the Editorial Newsletter team to drive subscriptions and reader engagement
• Collaborate with the Social team on digital content ideas and larger digital projects
• Meet weekly with the Manager of Digital Editorial for feedback on performance and new topic areas or formats to experiment with

Requirements

• Minimum of 3 years of editorial experience in digital publishing
• Strong background in editing with knowledge of search engine optimization
• Proven track record of writing irresistible headlines
• Future-forward digital editing skills and experience using data-driven tools
• Ability to evolve story ideas from brainstorms
• Ability to write digitally-optimized headlines and text
• Highly developed ability to recognize and create story ideas with visual and multimedia components
• Commitment to diversity and inclusion
• Ability to work cooperatively with a variety of personalities

Nice-to-haves

• Previous experience creating content for social media
• Keen sense of the competitive media landscape and industry trends
• Understanding of priorities and demands of a large umbrella company like The Walt Disney Company
• Experience with social video ideation and promotion
• Experience in National Geographic content areas

Benefits

• Medical benefits
• Financial benefits
• Bonus and/or long-term incentive units may be provided as part of the compensation package