American Furniture Warehouse - Englewood, CO

posted about 2 months ago

Full-time - Mid Level
Englewood, CO
Ambulatory Health Care Services

About the position

The Digital Marketing Content Creator Specialist at American Furniture Warehouse (AFW) is responsible for creating and optimizing engaging content across various digital channels, including social media, email, and websites. This role involves developing a comprehensive content strategy that aligns with the company's goals and brand identity, while also collaborating closely with the marketing team and other creative professionals. The ideal candidate will have a strong understanding of digital marketing tactics and a passion for staying ahead of industry trends.

Responsibilities

  • Lead the writing and curation of content for AFW's social media platforms.
  • Develop and execute a comprehensive content strategy and editorial calendar.
  • Create high-quality content across multiple platforms, including websites, blogs, and email marketing campaigns.
  • Optimize content for SEO and ensure consistent brand messaging.
  • Create, execute, and analyze text and email marketing campaigns.
  • Attend photoshoots and video shoots for behind-the-scenes content.
  • Engage on social media by responding to comments and connecting with influencers.
  • Stay updated on creative trends and generate ideas for content.
  • Monitor and analyze content performance metrics and make data-driven recommendations.
  • Collaborate with cross-functional teams to develop content that supports marketing campaigns.

Requirements

  • Bachelor's degree in marketing, communications, journalism, or a related field.
  • 3-5 years of experience as a content creator, content strategist, or similar role.
  • Vast knowledge of existing and emerging social platforms such as Facebook, TikTok, Instagram, and Pinterest.
  • Experience managing social media for an organization.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to create high-quality, engaging, SEO-friendly content.
  • Experience using analytics tools to monitor content performance.
  • Strong ability to prioritize tasks and meet deadlines.
  • Self-motivated and able to work independently and collaboratively.

Benefits

  • 401k
  • medical insurance
  • dental insurance
  • vision insurance
  • life insurance
  • short and long-term disability insurance
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