Digital Marketing Director

$70,000 - $70,000/Yr

Venue Marketing Group - Jupiter, FL

Full-time - Senior

Jupiter, FL

About the position

The Digital Marketing Director at Venue Marketing Group (VMG) is responsible for leading the delivery of digital marketing services for clients across various industries. This role involves developing and implementing strategic digital marketing plans, managing paid digital campaigns, and overseeing client websites and social media. The ideal candidate will possess a strong understanding of digital tools and strategies, thrive in a fast-paced environment, and coordinate influencer partnerships to align with brand goals.

Responsibilities

• Develop and implement strategic digital marketing plans.
• Oversee client websites, social media, and paid digital campaigns.
• Manage paid digital marketing campaigns, including social, display, SEO/SEM, and analytics with a focus on ROI.
• Coordinate influencer partnerships and content strategy, ensuring alignment with brand goals.
• Stay current with digital trends and technologies.

Requirements

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of relevant experience, preferably in an agency setting.
• Proficiency as a Meta Business Manager Administrator.
• Advanced Manager of Facebook and Instagram Ads.
• Highly competent with Social Media Management and Reporting Software (Sprout Social and Agency Analytics Preferred).
• Experience creating and modifying Google Looker Studio dashboards.
• Google Ads/Analytics Certified Advanced User.
• Microsoft Excel experience.
• Experience with public relations tools (Meltwater or similar).
• Proficiency in website management and analytics reporting tools (WordPress, Yoast, Elementor, Google Tag Manager).
• Strong project management, problem-solving, and multitasking skills.

Benefits

• Health insurance
• Paid time off
• Flexible schedule