University of California - Berkeley, CA
posted about 1 month ago
The Digital Marketing Manager at UC Berkeley is responsible for identifying and implementing digital solutions across a diverse portfolio of programs, managing a budget exceeding $2 million in both B-to-B and B-to-C verticals. This role blends strategy, leadership, and creativity to run effective marketing campaigns, while also overseeing high-profile programs. The manager will work collaboratively with various teams to drive enrollments, revenue, and awareness for UC Berkeley Extension and UC Berkeley Global's initiatives, ultimately shaping the narrative of these brands as leaders in professional education.