Digital Marketing Manager (New York, NY)

Unclassified - New York, NY

Full-time

New York, NY

About the position

The Digital Marketing Manager will play a pivotal role in developing and executing eCommerce programs that align with the strategic goals of the business. This position requires close collaboration with various business partners to ensure that the content created meets the needs of the target audience effectively. The manager will be responsible for overseeing the day-to-day content operations, coordinating all creative deliverables, and ensuring that site approvals are obtained in a timely manner. This role is essential in driving customer engagement through personalized content that resonates with the audience and enhances their interaction with the brand. In this position, the Digital Marketing Manager will utilize their strong project management skills to handle multiple projects simultaneously, ensuring that all tasks are completed on time and to a high standard. The ideal candidate will demonstrate a strong digital vision and a customer-centric focus, which will be crucial in developing content that not only attracts but also retains customers. Attention to detail and the ability to follow through on projects are essential traits for success in this role. The manager will also need to exhibit creativity in problem-solving, anticipating potential bottlenecks, and managing project prioritization to deliver tangible business results. The role requires a proactive individual who can self-motivate and work independently while also being an effective team player. Strong written, verbal, and interpersonal communication skills are necessary to collaborate with various stakeholders and to convey ideas clearly. The Digital Marketing Manager will be expected to leverage advanced PC skills, including proficiency in MS Word, Microsoft Outlook, Excel, and PowerPoint, to create compelling content briefs and execute projects from start to finish, demonstrating clear results.

Responsibilities

• Develop and execute eCommerce content programs in collaboration with business partners.
• Coordinate day-to-day content operations and manage creative deliverables.
• Ensure timely site approvals for all content.
• Manage multiple projects simultaneously while maintaining high standards of quality.
• Demonstrate creativity in problem-solving and anticipate potential bottlenecks.
• Prioritize projects effectively to deliver business results.
• Create personalized content to drive customer interaction and engagement.

Requirements

• 1-3 years of experience in building content briefs and executing projects from start to finish.
• Strong project management skills with a proven ability to run multiple projects successfully.
• Demonstrated strong digital vision and customer-centric focus.
• Excellent organizational skills with keen attention to detail and follow-through.
• Strong written, verbal, and interpersonal communication skills.
• Ability to self-motivate and work independently as well as part of a team.
• Proven ability to develop smart personalized content.