Digital Marketing Manager
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About The Position
The Digital Marketing Manager will lead Harmonic's digital marketing initiatives, driving effective strategies and operations that align with the company's business goals. This role focuses on creating impactful campaigns, analyzing performance metrics, and ensuring a consistent digital brand presence. As the Digital Marketing Manager, you will oversee and optimize Harmonic's digital ecosystem, managing marketing campaigns, enhancing customer engagement, and championing continuous innovation in digital marketing. Collaborating with cross-functional teams, you will ensure the success of demand generation efforts, product launches, and broader marketing initiatives. Ultimately, this role will play a key part in positioning Harmonic as a leader in digital transformation for video and broadband services.
