Unclassified - Windsor charter Township, MI
posted 3 months ago
Are you a skilled Digital Marketer looking for an exciting opportunity to showcase your expertise in a fast-paced environment? We are seeking a talented individual to join our team and drive our digital marketing efforts to new heights. If you are passionate about leveraging digital tools and strategies to enhance brand visibility and engagement, we encourage you to apply. Join our team and Reach New Highs with Us! The Digital Marketing Manager (DMM) leads the development and execution of marketing programs across all digital channels to support marketing goals and achieve financial targets. They will focus on digital content ideation, development, execution and measurement across the marketing funnel. This person will drive content development and strategy across Mitten Extract's digital ecosystem including, but not limited to, organic social, email/SMS, and web. Organic social will be the first priority for this role. The DMM will balance a data driven mindset with an eye for creative content that will attract, entertain, and retain our consumers. Essential Duties and Responsibilities include the development and execution of a strategic digital marketing plan in collaboration with the broader marketing team and cross-functionals. The digital marketing plan will achieve financial targets and marketing KPIs through omni-channel digital experiences. The DMM will support holistic brand storytelling through cross-channel content ecosystems, monitor and report on key digital metrics, and manage the digital marketing budget. They will also oversee outside web and SEO agencies, represent the brand at various events, and actively participate in the Mitten Extracts culture, inspiring others to do the same.