Digital Marketing Ops Specialist

Paulsen - Sioux Falls, SD

Full-time - Entry Level

Sioux Falls, SD

Construction of Buildings

About the position

The Digital Marketing Ops Specialist will manage and traffic digital creative assets, create programmatic and SEM campaigns, and monitor and build campaign reports for high-profile clients. This role requires familiarity with Google Marketing Platform tools and collaboration with a team of developers, creatives, and account service staff to achieve digital marketing goals.

Responsibilities

• Manage and traffic digital creative assets.
• Create programmatic and SEM campaigns.
• Monitor and build campaign reports for various clients.
• Collaborate with developers, creatives, and account service staff to achieve marketing goals.

Requirements

• Bachelor's degree in Digital Media, Marketing or equivalent.
• 1+ years related experience in digital, social media or online marketing.
• Experience with SEM/Paid Search.
• Experience with Paid Social.
• Google Analytics Experience & Certification(s).
• Google Ads Experience & Certification(s).
• Strong attention to detail.
• Strong written and verbal skills.
• Highly organized and deadline-driven.
• Ability to recommend, execute and optimize digital tactics.
• Understanding of paid tactics (Display, Native, Search and Social).
• Analyze data and understand results.

Nice-to-haves

• Proficiency in data visualization tools like Google Data Studio, Excel or Tableau.
• Experience with ad management systems (Google Ads Manager, Campaign Manager 360 or similar service).
• Experience with Google Display & Video 360.
• Experience with programmatic media.
• Experience with Google Tag Manager.
• Working knowledge of HTML.
• Familiar with Adobe Creative Suite.

Benefits

• Paid time off for vacations and illness.
• Flexible work schedule.
• Competitive benefits package.
• Generous SEP contributions, quarterly bonuses and monthly incentives.
• MacBook Pro laptop provided.