Insight Global - Parsippany-Troy Hills, NJ

posted 4 months ago

Full-time - Mid Level
Parsippany-Troy Hills, NJ
Administrative and Support Services

About the position

Insight Global is seeking a Digital Content Manager to join the Digital Marketing group for one of our large manufacturing clients located in Parsippany, New Jersey. This role is pivotal in planning, implementing, and managing high-quality content tailored for a diverse range of users on the company’s website. The Digital Content Manager will oversee content projects throughout their entire lifecycle, from initial planning stages to post-launch measurement and analysis. This position requires collaboration with various internal and external stakeholders, including designers, copywriters, and strategists, to ensure that the content produced meets or exceeds the expectations of all stakeholders involved. The ideal candidate will possess a keen eye for detail and demonstrate exceptional organizational skills. They will be responsible for analyzing data using tools such as Google Analytics and Excel, making informed decisions based on the results to enhance content effectiveness. This role is not only about managing content but also about driving strategic initiatives that align with the company’s goals and objectives. The Digital Content Manager will play a crucial role in ensuring that the website remains a valuable resource for users, providing them with relevant and engaging content that supports their needs. As part of a company that values diversity and inclusion, the Digital Content Manager will contribute to an environment where all employees can bring their authentic selves to work. Insight Global is committed to equal opportunity and affirmative action, ensuring that all qualified candidates receive consideration for employment without discrimination based on various protected characteristics. This commitment extends to providing reasonable accommodations for individuals with disabilities during the application and recruitment process.

Responsibilities

  • Plan, implement, and manage content for the company’s website.
  • Drive content projects through their entire lifecycle from planning to post-launch measurement.
  • Collaborate cross-functionally with internal and external designers, copywriters, and strategists.
  • Analyze data using Google Analytics or Excel to make informed decisions about content effectiveness.
  • Ensure that content meets or exceeds stakeholder requirements.

Requirements

  • 3+ years of web content publishing experience
  • 3+ years of digital marketing experience
  • Experience using Workfront
  • Detail-oriented with strong time management skills
  • Bachelor's Degree in Business, Design, Communications, or a related field
  • Experience using Google Analytics or Excel
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