Digital Marketing Project Manager

$81,200 - $137,000/Yr

Charles Schwab - Austin, TX

Full-time

Hybrid - Austin, TX

Securities, Commodity Contracts, and Other Financial Investments and Related Activities

About the position

The Digital Marketing Project Manager at Charles Schwab plays a crucial role in enhancing digital channels, including Schwab.com, by collaborating with various teams to deliver top-notch marketing solutions. This position requires a blend of technical knowledge and marketing strategy, focusing on improving user experiences and ensuring accessibility across digital platforms.

Responsibilities

• Drive the planning, execution, and optimization of client experiences across digital channels.
• Ensure digital platforms are accessible to all users, adhering to accessibility standards and best practices.
• Support Digital Strategists and Product Marketers in creating new digital experiences by following documented processes.
• Identify inefficiencies and pain points in the digital experience creation process and propose solutions.
• Develop documentation, training, and materials to meet business and customer needs as the digital ecosystem evolves.
• Support ongoing enhancements and organization of digital processes and standards.
• Synthesize information from multiple sources to frame complex problems simply and drive results.
• Build strong relationships across all organizational levels with both technical and non-technical audiences.
• Prioritize competing business interests and identify tradeoffs to reach consensus.
• Collaborate with designers, developers, and content creators to ensure accessible design and coding practices.

Requirements

• 5+ years of experience in a marketing technology, product owner, digital strategist, or related role.
• Prior experience managing digital marketing projects.
• Wide understanding of foundational digital marketing tactics such as SEO, Analytics & Tagging, optimization, and content management.
• Familiarity with change management best practices and experience in education and training.

Nice-to-haves

• Solid critical thinking skills to assess opportunities and impacts.
• Familiarity with agile processes and standard development workflows including discovery, sprint planning, and testing.
• Excellent communication, interpersonal, and presentation skills.
• Proven ability to partner with teams across marketing, business, and technology.
• Ability to work creatively in a highly-matrixed environment.
• Balance of product and project management for iterative enhancements and long-term evolution of digital capabilities.
• Results orientation and ability to manage multiple assignments independently.

Benefits

• Eligible for bonus or incentive opportunities.