Digital Marketing Specialist (3+ yrs; Paid Search/Google Ads; WFH Fri)

$75,000 - $80,000/Yr

#Twiceasnice Recruiting - Phoenix, AZ

Full-time - Mid Level

Phoenix, AZ

About the position

The Digital Marketing Specialist will play a crucial role in developing media strategies and optimizing campaigns for a diverse client base using Google Ads and GA4. This position is ideal for someone with agency experience who is passionate about digital marketing and eager to contribute to a creative team dedicated to client success. The role offers a vibrant office culture and opportunities for professional growth.

Responsibilities

• Develop media strategies with Google Ads and GA4
• Build and optimize campaigns based on client goals
• Manage and improve media spending for diverse clients
• Troubleshoot and track media using GTM
• Produce high-quality deliverables and analyses
• Participate in client meetings
• Collaborate with the team on audience targeting strategies
• Stay updated on KPIs and industry benchmarks

Requirements

• 3+ years of experience with Google Ads, GA4, GTM, and Search Console
• Strong working knowledge of paid digital media
• Experience working at or collaborating with an agency
• Expertise in analytics, tracking setups, and pixel management
• Ability to work onsite Monday - Thursday

Benefits

• 401(k) matching
• Cell phone reimbursement
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance