Digital Marketing Specialist - AI & Multimedia

Central Body Company - Omaha, NE

Full-time - Entry Level

Onsite - Omaha, NE

Repair and Maintenance

About the position

The Digital Marketing Specialist - AI & Multimedia at Central Body Company is responsible for leveraging AI technologies to enhance digital marketing strategies and improve online presence. This role involves developing and implementing AI-driven marketing campaigns, utilizing data analytics to optimize efforts, and collaborating with team members to achieve business objectives. The position is in-office, requiring the candidate to work closely with local teams in Omaha, NE, and Kansas City, MO.

Responsibilities

• Develop and implement AI-driven marketing campaigns targeting specific audiences.
• Utilize AI tools to generate engaging ad copy and visual content.
• Analyze customer data from QuickBooks to personalize marketing efforts and increase engagement.
• Manage and grow the company's presence on key social media platforms.
• Create and manage a content calendar for YouTube, focusing on educational content and advertisements.
• Implement SEO strategies to enhance online visibility.
• Manage SEM campaigns, including PPC ads, to drive traffic and conversion.
• Regularly analyze campaign performance using data analytics tools and adjust strategies to maximize ROI.

Requirements

• Bachelor's degree in Marketing, Communications, or related field; MBA students or recent graduates preferred.
• Proven experience in digital marketing with a strong portfolio showcasing AI-generated content and successful social media campaigns.
• Proficiency in using AI tools for content creation and data analysis.
• Solid understanding of SEO, SEM, and Google Analytics.
• Excellent communication skills for creating engaging content.
• Creative thinker with an analytical mindset.

Nice-to-haves

• Experience with community engagement strategies on social media.
• Familiarity with video content creation for platforms like YouTube.

Benefits

• Opportunity for part-time position with potential to evolve into full-time role.
• Structured path to a permanent position based on performance.