Digital Marketing Specialist - AI & Multimedia

$37,440 - $45,760/Yr

Central Body Company - Omaha, NE

Part-time - Entry Level

Onsite - Omaha, NE

Repair and Maintenance

About the position

Are you a skilled Digital Marketing Specialist with a passion for AI technology? Central Body Company in Omaha, NE is seeking an innovative and forward-thinking individual to join our team as a Digital Marketing Specialist - AI. As a Digital Marketing Specialist, you will play a crucial role in leveraging AI solutions to drive our digital marketing strategies and enhance our online presence. This is an exciting opportunity for someone who thrives in a fast-paced environment and is eager to stay ahead of industry trends. This is an in-office position, not REMOTE work. Some of the work entails photographing projects at our locations and working with our local team in-person. Please do not apply if you are not willing to work in the Omaha, NE and/or Kansas City, MO area(s). As a Digital Marketing Specialist, your primary responsibility will be to develop and implement AI-driven marketing campaigns that target specific audiences and drive engagement. You will use data analytics and machine learning techniques to optimize our digital marketing efforts and improve overall ROI. Your expertise in AI will enable us to expand our reach, increase brand awareness, and attract new customers. The ideal candidate for this role is a tech-savvy professional with a proven track record of success in digital marketing. You must have a deep understanding of AI technologies and how they can be used to enhance marketing strategies. Strong analytical skills and a creative mindset are essential for this position, as you will be responsible for interpreting data and implementing innovative marketing solutions. In addition to technical proficiency, we are looking for a team player who can collaborate effectively with colleagues and stakeholders. As a Digital Marketing Specialist, you will have the opportunity to work closely with our outsourced marketing firm and owner of the company to develop and execute AI-powered campaigns that align with our overall business objectives. Strong communication skills and a passion for learning are key qualities that will set you apart in this role. If you are a Digital Marketing Specialist who is excited about the possibilities of AI technology and eager to make a meaningful impact in the digital marketing space, we want to hear from you. Join us at Central Body Company and help us revolutionize the way we connect with our customers online.

Responsibilities

• Develop and implement AI-driven marketing campaigns targeting specific audiences.
• Utilize AI tools to generate engaging ad copy and visual content.
• Analyze customer data from QuickBooks to personalize marketing efforts and increase customer engagement.
• Manage and grow our presence on key social media platforms, focusing on community engagement and brand visibility.
• Create and manage a content calendar for YouTube, focusing on educational content and pre-roll advertisements to attract our target audience.
• Implement SEO strategies to enhance our online presence and ensure high visibility in search engine results.
• Manage SEM campaigns, including PPC ads, to drive traffic and conversion.
• Regularly analyze campaign performance using data analytics tools, adjusting strategies as needed to maximize ROI.

Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in digital marketing, with a strong portfolio showcasing AI-generated content and successful social media campaigns.
• Proficiency in using AI tools for content creation and data analysis.
• Solid understanding of SEO, SEM, and Google Analytics.
• Excellent communication skills, with the ability to create engaging and informative content.
• Creative thinker with an analytical mindset, capable of using data to inform marketing strategies.

Nice-to-haves

• MBA students or recent graduates preferred.
• Experience in the auto body repair industry.

Benefits

• Part-time position with potential to evolve into a full-time role.
• Structured path to a permanent position based on performance.