Digital Marketing Specialist - AI & Multimedia

$37,440 - $45,760/Yr

Central Body Company - Omaha, NE

Part-time - Entry Level

Onsite - Omaha, NE

Repair and Maintenance

About the position

Central Body Company is seeking a skilled Digital Marketing Specialist - AI to enhance its digital marketing strategies through innovative AI solutions. This part-time role focuses on leveraging AI technologies to drive engagement and improve ROI in marketing campaigns, particularly in the auto body repair sector. The position requires a tech-savvy individual who can collaborate effectively with the team and contribute to the company's growth in the digital space.

Responsibilities

• Develop and implement AI-driven marketing campaigns targeting specific audiences.
• Utilize AI tools to generate engaging ad copy and visual content.
• Analyze customer data from QuickBooks to personalize marketing efforts and increase engagement.
• Manage and grow the company's presence on key social media platforms.
• Create and manage a content calendar for YouTube, focusing on educational content and advertisements.
• Implement SEO strategies to enhance online presence and visibility in search results.
• Manage SEM campaigns, including PPC ads, to drive traffic and conversion.
• Regularly analyze campaign performance using data analytics tools and adjust strategies to maximize ROI.

Requirements

• Bachelor's degree in Marketing, Communications, or related field.
• Proven experience in digital marketing with a strong portfolio showcasing AI-generated content and successful social media campaigns.
• Proficiency in using AI tools for content creation and data analysis.
• Solid understanding of SEO, SEM, and Google Analytics.
• Excellent communication skills for creating engaging content.
• Creative thinker with an analytical mindset.

Nice-to-haves

• Master's degree in Business Administration (MBA) or recent MBA graduates preferred.
• Experience in the auto body repair industry.

Benefits

• Flexible working hours as a part-time position with potential for full-time.
• Opportunity for interns, particularly MBA students, to transition into permanent roles based on performance.