Digital Marketing Specialist, IA, MO, AR 55648

The Nature Conservancy - Montpelier, VT

Full-time - Entry Level

Montpelier, VT

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Digital Marketing Specialist at The Nature Conservancy (TNC) is responsible for implementing marketing strategies and executing content across digital channels within the Great Plain Division. This role focuses on delivering narratives, facilitating media campaigns, managing metrics, and maintaining relationships with media and stakeholders to effectively communicate TNC's programs and mission. The specialist will create and manage social media content, write web features, and produce e-newsletters to engage targeted audiences and advance conservation goals.

Responsibilities

• Coordinates and executes an editorial calendar for multiple social media accounts on Twitter, LinkedIn, Facebook, and Instagram.
• Collaborates with staff across job functions and geographies to ensure our social media presence is aligned with our organizational priorities and values.
• Tracks and reports metrics and trends relevant to our social media accounts and web pages.
• Makes recommendations for how to iterate our social media approach to best reach our target audiences and advance our conservation goals.
• Produces digital content for web and email as needed.
• Manages digital and photo archive.
• Works within a budget to complete assigned projects or work.
• Opportunity to act independently on assigned tasks.
• Works with vendors/other parties to execute projects/deliverables.

Requirements

• Experience in digital marketing and social media management.
• Strong writing and communication skills.
• Ability to analyze web metrics and social media trends.
• Experience with content creation for various digital platforms.

Nice-to-haves

• Multi-cultural or cross-cultural experience preferred.
• Experience in environmental or conservation-related fields.

Benefits

• Flexible work schedules
• Remote and hybrid work options
• Career development opportunities