Digital Marketing Specialist, IA, MO, AR - 55648

The Nature Conservancy - Dublin, OH

Full-time - Entry Level

Dublin, OH

Religious, Grantmaking, Civic, Professional, and Similar Organizations

About the position

The Digital Marketing Specialist at The Nature Conservancy (TNC) is responsible for implementing marketing strategies and executing content across digital channels within the Great Plain Division. This role focuses on delivering narratives, facilitating media campaigns, managing metrics, and maintaining relationships with media and stakeholders to effectively communicate TNC's programs and mission. The specialist will create and manage social media content, write web features, and produce e-newsletters to engage targeted audiences and advance conservation goals.

Responsibilities

• Implement marketing strategies and execute content across digital channels.
• Deliver narratives and facilitate media campaigns.
• Produce and collect content while managing metrics.
• Create, implement, measure, and manage social media content and campaigns on various platforms.
• Write web features and build/update website content as needed.
• Produce e-newsletters for targeted audience communication.
• Develop content that aligns with organizational priorities and values.
• Support integrated digital advocacy campaigns and execute visibility strategies for chapter leadership.
• Manage online communities and engage with commenters to build audience size.
• Track and analyze web metrics and social media trends.

Requirements

• Experience in digital marketing and content creation.
• Strong writing and communication skills.
• Proficiency in managing social media platforms (Twitter, LinkedIn, Facebook, Instagram).
• Ability to analyze web metrics and social media trends.
• Experience in developing and executing marketing campaigns.

Nice-to-haves

• Knowledge of conservation issues and TNC's mission.
• Experience with video content creation and YouTube management.
• Familiarity with email marketing tools.

Benefits

• Flexible work schedules and remote work options.
• Career development opportunities.
• Inclusive work environment.