Digital Marketing Specialist, Programmatic

About the position

At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That's how we're UNSTOPPABLE for our employees! T-Mobile is the nation's Un-carrier and the fastest growing US wireless company thanks to an unconventional philosophy built on listening to customers and breaking from tired industry norms. We're looking for a motivated digital media professional to support in the execution of programmatic campaigns across T-Mobile LOBs. This role is critical to our mission of delivering relevant, data-backed digital media in line with our broader business strategy. Reporting into the Sr Manager, Programmatic Media, you'll be responsible for owning the trafficking of display, OLV, and/or audio creatives and ad tags and for supporting the execution of T-Mobile's media campaigns. In particular, your focus will be on ensuring seamless tracking of tactics and creatives across all platforms to serve as the foundation for our data analysis. A successful candidate will have strong attention to detail and a passion for the digital marketing space.

Responsibilities

• Execute the trafficking of all creative messaging that T-Mobile has in-market, including banners, videos, native advertisements, and dynamic offer messaging utilizing tools such as Google Campaign Manager and Jivox
• Implement and adhere to the campaign launch and ongoing QA processes
• Support in the execution of T-Mobile's addressable display, OLV, and/or audio, media advertising campaigns in programmatic platforms
• Ensure the execution and maintenance of proper tracking between multiple platforms for ad tags and site pixels
• Execute on team-set strategy in platform, and suggest improvements/iterations for existing and net new campaigns
• Work closely with activation team members, in addition to other internal T-Mobile teams, on campaign planning, activation, optimization, and reporting

Requirements

• 0-2 years of digital advertising experience, whether at an agency, end brand, or technology platform
• Experience with in-scope platforms a plus
• Understanding and/or exposure to the full lifecycle of a digital media campaign from planning to trafficking and campaign setup, QA and launch, ongoing management and optimization, and reporting
• Experience managing In-market messaging and calendars offers across a range of products, budgets, and target audiences
• Familiarity with the AdTech industry, dynamic creative and DCO/ad-server platform landscape
• Strong data analysis abilities and capable of identifying trends within large data sets from multiple sources
• Comfortable multi-tasking and able to deliver results under tight deadlines in a non-traditional work environment

Nice-to-haves

• Exceptional ability to learn, adapt, discover, and test new ideas
• Four-year college degree preferred
• At least 18 years of age
• Legally authorized to work in the United States

Benefits

• Medical, dental and vision insurance
• Flexible spending account
• 401(k)
• Employee stock grants
• Employee stock purchase plan
• Paid time off and up to 12 paid holidays
• Paid parental and family leave
• Family building benefits
• Back-up care
• Enhanced family support
• Childcare subsidy
• Tuition assistance
• College coaching
• Short- and long-term disability
• Voluntary AD&D coverage
• Voluntary accident coverage
• Voluntary life insurance
• Voluntary disability insurance
• Voluntary long-term care insurance
• Mobile service & home internet discounts
• Pet insurance
• Access to commuter and transit programs