Digital Marketing Specialist

$62,500 - $65,000/Yr

405 Media Group - Scottsdale, AZ

posted 4 months ago

Full-time - Entry Level
Scottsdale, AZ
Printing and Related Support Activities

About the position

We are seeking a highly motivated and skilled Digital Marketing Specialist to join our dynamic team at 405 Media Group. As the Digital Marketing Specialist, you will play a pivotal role in overseeing the end-to-end marketing and fulfillment of various digital initiatives, including web development, search engine optimization (SEO), and overseeing content development. In this role, you will coordinate and ensure the timely launch of new clients and marketing campaigns, overseeing the entire project lifecycle to ensure all deliverables are executed with precision and efficiency. You will collaborate with cross-functional teams, including graphic designers, web developers, content specialists, and account managers, to facilitate smooth project execution. Your responsibilities will also include assisting in the development and maintenance of websites, ensuring they are functional, visually appealing, and optimized for user experience. You will work closely with the web development team to implement required changes and enhancements. Additionally, you will implement effective SEO strategies to improve organic search rankings for our clients' websites, optimizing on-page/off-page elements, and monitoring website performance using SEO tools. You will work closely with content specialists to create engaging and SEO-friendly content for websites and marketing campaigns, ensuring that content aligns with the clients' branding guidelines and campaign objectives. Quality assurance will be a key part of your role, as you will conduct thorough quality checks on deliverables to maintain the highest standards of work and address any issues or discrepancies promptly. You will also be responsible for regularly viewing performance reports for clients created by the Account Rep, highlighting key metrics and campaign insights, and analyzing data to provide actionable recommendations for continuous improvement. Join us at 405 Media Group, where creativity and innovation are celebrated, and your talents will be valued. As a Digital Marketing Specialist, you will have the opportunity to make a significant impact on our clients' digital success. Apply now to be a part of our dynamic team!

Responsibilities

  • Coordinate and ensure the timely launch of new clients and marketing campaigns.
  • Oversee the entire project lifecycle, ensuring all deliverables are executed with precision and efficiency.
  • Collaborate with cross-functional teams, including graphic designers, web developers, content specialists, and account managers, to facilitate smooth project execution.
  • Assist in the development and maintenance of websites, ensuring they are functional, visually appealing, and optimized for user experience.
  • Collaborate with the web development team to implement required changes and enhancements.
  • Implement effective SEO strategies to improve organic search rankings for our clients' websites.
  • Optimize on-page/off-page elements, and monitor website performance using SEO tools.
  • Work closely with the content specialists to create engaging and SEO-friendly content for websites and marketing campaigns.
  • Ensure that content aligns with the clients' branding guidelines and campaign objectives.
  • Conduct thorough quality checks on deliverables to maintain the highest standards of work.
  • Address and resolve any issues or discrepancies promptly.
  • Regularly view performance reports for clients created by Account Rep, highlighting key metrics and campaign insights.
  • Analyze data to provide actionable recommendations for continuous improvement.

Requirements

  • Proven experience in digital marketing, web development, or a related field.
  • Proficiency in content management systems (CMS) and web development tools.
  • Strong analytical skills and the ability to interpret data to drive informed decisions.
  • Excellent project management and organizational abilities.
  • Collaborative team player with exceptional communication skills.

Nice-to-haves

  • Experience in SEO digital marketing.

Benefits

  • Health insurance
  • Paid time off
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