Digital Marketing Specialist

Stewart Title Guaranty Company - Houston, TX

Full-time - Entry Level

Houston, TX

Insurance Carriers and Related Activities

About the position

The Digital Marketing Specialist at Stewart Title Guaranty Company plays a crucial role in executing digital marketing initiatives that align with the company's strategies and business objectives. This position focuses on social media content creation, website optimization, and content strategy development, contributing to the overall marketing efforts of the organization. The role offers a hybrid work schedule, allowing for flexibility while supporting the company's vision of becoming a premier title services provider.

Responsibilities

• Helps create and schedules content across social media platforms
• Identifies opportunities to enhance social media interaction with clients and/or the general public
• Contributes to the development of social media content as assigned
• Provides localized social media support for individual business unit social media efforts
• Collaborates with creative team and marketing team on social media platform content
• Assists in developing, executing, and monitoring digital marketing initiatives
• Manages material creation process and provides assistance to internal clients on using marketing tools
• Analyzes basic information and standard practices to make decisions impacting work performed
• Performs all other duties as assigned by management

Requirements

• Bachelor's degree in relevant field preferred
• 1-2 years of related work experience
• Experience working with a social media management tool, such as Sprout Social, Hootsuite or similar
• Experience working with analytical software (e.g. Google Analytics, SiteCatalyst, Coremetrics, etc.)
• Experience in working with website optimization tools such as SEM Rush or BrightEdge