Digital Marketing Specialist

$60,000 - $60,000/Yr

Cs Unitec - Norwalk, CT

Full-time - Entry Level

Remote - Norwalk, CT

Merchant Wholesalers, Durable Goods

About the position

The Digital Marketing Specialist/Graphic Designer role is a full-time position focused on developing, executing, and monitoring marketing programs across various channels. This hybrid position requires a blend of digital marketing expertise and graphic design skills to enhance the company's online presence and support sales initiatives.

Responsibilities

• Develop, execute, and monitor marketing programs across various channels.
• Graphic design for content creation and implementation.
• Website development and maintenance.
• Assist with trade show planning and execution.
• Support SEO and paid advertising projects.
• Manage email marketing campaigns.
• Engage in social media marketing activities.
• Provide sales and distributor support.
• Utilize CRM and marketing automation tools.

Requirements

• 2 to 4 years of experience as a Digital Marketing Specialist.
• Experience in social media marketing and email marketing.
• Proficiency in Google Analytics and Google AdWords.
• Web development skills.
• Knowledge of Adobe Photoshop, InDesign, and Premiere Rush/Pro.
• Experience with WordPress is a plus.

Nice-to-haves

• Experience with power tools or tool-related marketing.
• A Bachelor's degree in Marketing, Graphic Design, Business, Analytical, or Literary fields.

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off