Digital Marketing Specialist

$50,000 - $100,000/Yr

Stratton Law Group Pllc - Oklahoma City, OK

Full-time - Entry Level

Remote - Oklahoma City, OK

About the position

We are seeking a creative and results-driven Digital Marketer to join our multi-state law firm. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns that promote our services. This role requires a deep understanding of various digital marketing channels, including search engine optimization, social media, email marketing, and performance marketing, to drive brand awareness and client engagement.

Responsibilities

• Develop and execute comprehensive digital marketing strategies across various platforms.
• Manage social media accounts, creating engaging content that resonates with target audiences.
• Utilize Google Ads and other online advertising tools to optimize campaigns for maximum reach and effectiveness.
• Implement email marketing campaigns, including designing templates and crafting compelling copy.
• Analyze campaign performance metrics using marketing automation tools to refine strategies and improve results.
• Conduct market research to identify trends and insights that inform future marketing initiatives.
• Stay updated on industry trends and best practices in digital marketing to ensure competitive advantage.

Requirements

• Strong understanding of search engine optimization.
• Proficiency in social media marketing strategies and platforms.
• Knowledge of Google Ads for effective online advertising campaigns.
• Strong understanding of performance marketing principles to drive conversions.
• Familiarity with marketing automation tools to streamline processes.
• Excellent copywriting skills for crafting persuasive messages across various channels.
• Ability to analyze data and derive actionable insights from campaign performance metrics.
• Strong communication skills, both written and verbal, with a collaborative mindset.

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Vision insurance