Digital Marketing Specialist

$50,000 - $55,000/Yr

The Third Estimate - Solon, OH

Full-time - Entry Level

Solon, OH

Specialty Trade Contractors

About the position

The Digital Marketing Specialist at The Third Estimate is responsible for enhancing the company's online presence and driving customer engagement through various digital marketing strategies. This role combines creativity with data-driven approaches to optimize campaigns, manage content, and foster meaningful connections with the audience. The position is ideal for someone looking to make a significant impact in a fast-paced environment while contributing to the growth of a family-owned business focused on home improvement.

Responsibilities

• Optimize Google AdWords campaigns to drive conversions and boost ROI.
• Develop and implement SEO strategies to grow organic traffic through blogs and engaging web content.
• Create, execute, and track effective email and direct mail marketing campaigns.
• Manage and develop engaging social media content across various platforms.
• Maintain and optimize website content using WordPress or similar content management systems.

Requirements

• 1-2 years of experience in digital marketing, SEO, content management, and social media strategy.
• Proven success with Google AdWords and a track record of optimizing campaigns for lead generation.
• Strong writing skills for crafting compelling content for blogs, social media, and web pages.
• Ability to think creatively and push boundaries in a fast-moving environment.
• Effective communication skills and a team-oriented mindset.

Benefits

• Health insurance
• Dental insurance
• Vision insurance