Digital Marketing Specialist

About the position

At CCA Global Partners, our employees are dedicated to creating a better world through talent, innovation, and passion. We connect family-owned businesses across North America, providing them with the scale, resources, and innovation needed to thrive in a competitive, big-box world. With a hybrid work schedule, flexible time off, and benefits designed to support our employees and their families, we invite you to bring your own talent and enthusiasm to our team and make a real impact. Your dream job might be closer than you think as a Digital Marketing Specialist in our St. Louis Office for our ProSource Division. This multi-faceted position specializing in digital marketing and creative production supports and delivers strategies that improve local ProSource showroom performance and ProSource national brand growth. As a Digital Marketing Specialist, you will collaborate effectively with multiple stakeholders across many projects to support the ProSource division. Responsibilities will evolve over time, so your eagerness and flexibility to change is important.

Responsibilities

• Support marketing programs related to customer experience, acquisition, retention, reactivation, and top customer strategies.
• Utilize Salesforce Marketing Cloud to coordinate national email and text programs and develop customer journeys utilizing email, text, and social touchpoints.
• Understanding of and the ability to direct all aspects of creative: copy, imagery, design, and video content.
• Project manage and execute national and local external campaigns to drive awareness and action by intended audiences across multiple digital marketing tactics.
• Support various marketing programs and communication of programs to the franchise system, including kitchen & bath grand opening campaigns, product expansion marketing and management of collateral.

Requirements

• Bachelor's degree or equivalent relevant experience, and 2-3 years of experience in marketing and advertising. Both B2B and B2C experience preferred.
• Experience with creative development, video productions and marketing communication preferred.
• Strong writing and personal computer skills with a high level of proficiency in Adobe Suite Creative Cloud, video editing applications and Microsoft Office Applications.
• The ability and propensity to review performance and customer metrics to determine trends.
• Aptitude to analyze data and make suggestions and modifications for improvement.
• Requires the ability to communicate clearly, follow up on commitments in a timely and thorough manner, and question conventional thinking.

Benefits

• Hybrid work schedule with opportunity to work remotely Mondays and Fridays and in-office Tuesdays through Thursdays.
• Collaborate with a passionate group of leaders, peers, and amazing Members.
• Recognition for accomplishments and contributions through development, growth and compensation.
• Support for you and your family through life's various stages and situations.