Digital Marketing Specialist

$74,897 - $82,847/Yr

BHI Plumbing Heating, Air and Electric - Spring Valley, CA

Part-time,Full-time - Entry Level

Spring Valley, CA

About the position

We are seeking a creative and results-driven Digital Marketer to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing and a strong understanding of various online marketing strategies. This role is essential in enhancing our online presence, driving traffic, and optimizing conversions across multiple platforms. If you are eager to leverage your skills in a fast-paced environment and contribute to the growth of our brand, we want to hear from you.

Responsibilities

• Develop and implement effective digital marketing strategies to increase brand awareness and drive traffic.
• Manage and optimize SEM campaigns to maximize ROI.
• Conduct conversion optimization initiatives to enhance user experience and boost sales.
• Oversee social media marketing efforts, including content creation, scheduling, and engagement strategies.
• Utilize SQL for data analysis to inform marketing decisions and track campaign performance.
• Collaborate with the e-commerce team to enhance online store performance and customer engagement.
• Create engaging content for WordPress websites, ensuring SEO best practices are followed.
• Design visually appealing marketing materials using Adobe Creative Suite tools.
• Monitor industry trends and competitor activities to identify new opportunities for growth.

Requirements

• Proven experience in digital marketing with a focus on conversion optimization and SEM.
• Strong knowledge of e-commerce platforms and social media marketing strategies.
• Proficiency in SQL for data analysis purposes.
• Familiarity with WordPress for website management and content creation.
• Experience with Adobe Creative Suite, including Photoshop and Illustrator, is preferred.
• Excellent written and verbal communication skills, with the ability to create compelling content.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Ability to work independently as well as collaboratively within a team environment.

Nice-to-haves

• Experience with Search Engine Optimization (SEO)
• Experience with Facebook Ads
• Experience with Google Ads
• Experience with Google Services

Benefits

• Flexible schedule
• Health insurance
• Paid time off