Digital Marketing Specialist

$58,027 - $63,515/Yr

United Kennel Club

Full-time - Mid Level

Remote

Publishing Industries

About the position

The Digital Marketing Specialist at United Kennel Club (UKC) is responsible for enhancing the organization's online presence and engaging audiences through innovative digital marketing strategies. This role involves content creation, social media management, email marketing, and analytics to promote UKC's events and services effectively.

Responsibilities

• Develop engaging content for various digital platforms, including websites, social media, newsletters, and blogs.
• Oversee social media accounts, creating and scheduling posts, responding to audience engagement, and analyzing performance metrics.
• Design and execute targeted email marketing campaigns to promote events and newsletters, analyzing performance for continuous improvement.
• Monitor and analyze digital marketing metrics using tools like Google Analytics, providing regular reports on campaign performance.

Requirements

• 3 years of experience in digital marketing with a strong understanding of social media, email marketing, and analytics.
• Proficiency in digital marketing tools such as Google Analytics, Hootsuite, and Mailchimp.
• Experience with Boosted and Sponsored ad campaigns.
• Excellent written and verbal communication skills.
• Creative thinker with strong collaboration and project management skills.

Nice-to-haves

• Willingness to travel multiple weekends throughout the year.

Benefits

• Paid holidays
• Health insurance
• Dental insurance
• 401(k)
• Paid time off
• Vision insurance
• 401(k) matching
• Flexible schedule
• Life insurance