University of Mississippi Medical Center - Jackson, MS
posted 2 months ago
The Digital Media Specialist will concept, author, design, and deploy high-quality digital content on behalf of UMMC Communications and Marketing, as well as support these efforts for content produced by peers in Communications and Marketing. The primary focus of this role will be on ensuring that the flagship social media accounts for UMMC and Children's of Mississippi are engaging and performing well. This position will gradually take over responsibilities from the Digital Media Manager, ensuring a smooth transition of duties. In addition to managing social media accounts, the Digital Media Specialist will be responsible for building and publishing online news articles, adding events to online event calendars, and reviewing submissions to the website's image/file upload workflow. The role also includes website updates, creating and maintaining BrightSign slides across campus, serving as a backup for weekly electronic newsletters from UMMC Communications and Marketing, and daily input of separated employees into SiteImprove software. Occasionally, the specialist will capture photographs for social media use, contributing to the visual storytelling of the organization. This position requires a blend of creativity, technical skills, and the ability to work collaboratively with various teams to enhance the digital presence of UMMC. The Digital Media Specialist will play a crucial role in shaping the online narrative of the institution, ensuring that all digital content aligns with the overall communication strategy and engages the target audience effectively.