Digital Product Manager Reading, PA

Penske Automotive Group - Reading, PA

Full-time - Mid Level

Reading, PA

Truck Transportation

About the position

The Digital Product Manager will play a crucial role in developing, coordinating, and tracking various projects that enhance the Penske digital experience. This position involves managing connected vehicle and customer data projects, ensuring effective communication, and maintaining project momentum across cross-functional teams. The role requires strong relationship management skills and the ability to oversee multiple projects to achieve quality results that meet or exceed expectations.

Responsibilities

• Lead and manage strategic data and digital experience initiatives and projects.
• Collaborate with cross-functional teams to define project scope, deliverables, timeline, and budgets and guide a variety of simultaneous projects through to completion.
• Facilitate projects with external vendors and agencies and ensure deliverables are on time and within budget.
• Create and maintain information and documents respective to specific projects managed under this role.
• Lead effective cross functional meetings related to the project.
• Present project topic and updates to various audiences as needed for the project.
• Other projects as assigned.

Requirements

• 5+ years marketing/digital experience or equivalent combination of marketing and IT experience
• Bachelor's degree required, Master's degree preferred
• Excellent written and verbal communications
• Ability to effectively work on multiple projects under tight deadlines
• Ability to work collaboratively in cross-functional teams including customers, subject matter experts, IT and vendors
• Strong project management skills
• Strong organizational skills and keen attention to detail
• Strong computer skills including Microsoft PowerPoint, Word, Excel, and Adobe Acrobat
• Experience with web marketing tactics and strategies.