Blue Cross Blue Shield - Boston, MA
posted 10 days ago
The Senior Manager of Digital Product Management at Blue Cross Blue Shield of Massachusetts (BCBSMA) is a key leadership role within the Digital Product & UX team, responsible for steering digital initiatives to achieve meaningful business outcomes. This position involves leading a team of product owners and testers to ensure that digital products deliver value and drive key business results. The role encompasses managing all aspects of product management for BCBSMA's Digital Assets, optimizing online member acquisition and engagement, and enhancing the customer experience through strategic planning and execution of digital initiatives.