Digital Product Owner - Hybrid

$114,800 - $153,100/Yr

AAA - Los Angeles, CA

Full-time - Mid Level

Los Angeles, CA

10,001+ employees

Administrative and Support Services

About the position

The Digital Product Owner at the Automobile Club of Southern California (AAA) is responsible for executing and communicating the product vision and strategy within the ClubLabs digital acceleration team. This role focuses on building intuitive customer experiences across various services, including insurance, membership, financial, emergency roadside, and travel services. The Product Owner will convert business priorities into actionable product backlogs and user stories, ensuring alignment with business goals and objectives while collaborating with cross-functional teams to deliver maximum value to members.

Responsibilities

• Develop, implement, and communicate all strategic initiatives related to the assigned product.
• Convert high-level priorities into the smallest possible user stories.
• Develop detailed user stories including business process flows, data flows, sequence diagrams, and activity diagrams as applicable.
• Prioritize the product backlog and partner with the Sr or Lead Product Owner or Product Manager to define KPIs and business goals for their product.
• Collaborate with the product development team to document requirements and formulate usability and acceptance tests.
• Help the design team understand product flow and rules to provide designs to the development team.
• Work with the design team to formulate timely and effective usability A/B tests.
• Convert insights from user and usability tests into user stories.
• Coordinate with multiple areas of the organization to ensure product requirements align with established business rules and impacted business processes.
• Regularly review web analytics, customer sessions, and survey feedback for optimization opportunities and convert those into actionable backlog items.
• Research competitive market for business opportunities and ensure integration of product line with the Club's MRM strategy.
• Develop product initiatives that synergize with other Club programs.
• Evaluate financial and competitive impacts of potential product features.
• Work with multiple areas of the organization including product distribution channels, sales, marketing, etc. to ensure the assigned product line initiatives are effectively communicated and promoted.

Requirements

• Four-year college degree (MS&IS, business, management, computer science, Information Technology, Mathematics, or Engineering) or equivalent combination of education and work experience preferred.
• Product management, product development, Agile product owner or related experience for digital enterprise products or programs preferred.
• Clear understanding of user interface (UI) and design principles that enhance web application usability.
• Experience with insurance, membership, travel, or automotive products and operations highly desired.
• Experience with development and implementation of Conversational AI/Chatbots highly desired.
• Experience creating business process flows, data flows, sequence diagrams, and activity diagrams.
• Experienced in defining and leading implementation of new processes.
• Experience leading qualitative and quantitative consumer research preferred.
• Experience in an agile XP environment is preferred.

Nice-to-haves

• Experience with AI chatbots
• Experience in Agile product development

Benefits

• Wellness program
• Health insurance
• Dental insurance
• Tuition reimbursement
• Paid time off
• Vision insurance
• 401(k) matching
• Employee discount programs