Digital Sales Planner

Entravision Communications - Mcallen, TX

Full-time - Entry Level

Mcallen, TX

Broadcasting and Content Providers

About the position

Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers. Our service portfolio enables high-performance campaigns while using highly competitive audience reach, cutting-edge mobile programmatic solutions, machine-learned bidding algorithms and demand-side platforms on a global scale. In the US, Entravision is a leader in Hispanic marketing & media solutions serving both local and national Clients for more than 25 years. Our unique portfolio includes primarily Spanish language TV & Radio broadcast assets across 35 markets, an exclusive audio network & streaming platform, and a robust mix of curated digital & social media content solutions. We are looking for a strategic focused Digital Sales Planner with media experience to work to support the advertising sales teams across Entravision US Local markets. You will be a crucial member of a growing team to support sales in meeting its goals and providing effective media plans for their clients. This position will work out of our office in McAllen, Texas.

Responsibilities

• Build proposals, bringing together all the necessary elements, coordinating all of the elements of the custom or unique pitch components including concept, strategies, and specific flight and budget allocations.
• Produce all pre-sale documents including PowerPoint presentations, proposals or integrating ancillary research.
• Work with all the necessary teams internally to ensure that the elements of the plan follow internal operational guidelines.
• Create mock-ups or screen-shots for clear deliverables to client.
• Work with other members of the sales team to secure requested offerings and work out win-win solutions if there are requests for competing offerings.
• Keep Sales apprised of all important issues, updated and data associated with pre-sales efforts.
• Attend video call meetings when requested to assist Sales with clients.
• Help Sales build solid relationships by planning and occasionally attending industry events.

Requirements

• 2+ years of digital media experience.
• Previous sales, marketing or agency experience.

Nice-to-haves

• Excellent knowledge of PowerPoint and Excel (can maintain complex spreadsheets).
• Experience working in the media department for a major advertising agency or digital publisher.
• Familiarity with multiple digital mediums and platforms such as Google Ads, SEM, Online Video, Mobile Display, YouTube, Facebook, Instagram and/or TikTok.
• Understanding basic digital terminology and application (ie CPM, Bidding, Margins, CPC, VCR etc).
• Enjoy working in a collaborative team environment, sharing knowledge across the department.
• Must be fluent in English (written and verbal) with a professional tone and experience speaking with various audiences.
• Spanish fluency a plus.