Pubmatic - New York, NY
posted 5 months ago
We are immediately hiring our first Director of Customer Marketing to join our growing team in the New York City office. Reporting directly to the Vice President of Product Marketing, the Director of Customer Marketing is a seasoned marketer who can be at once strategic and tactical as he/she/they help set this new function. Responsible for supporting and partnering with our Advertiser Solutions team to develop compelling, multi-product solution stories for buyers with a focus on agency holding company customers, the Director of Customer Marketing will tap into the unique benefits of everything under the PubMatic umbrella. You will influence 1:1 customer conversations and bespoke opportunities to drive positive revenue growth among PubMatic's most important accounts, educating and inspiring our clients to leverage PubMatic technology to drive better outcomes across the open internet. As the first hire in this new function, the Director of Customer Marketing will play a pivotal role in fueling PubMatic's evolution from an SSP to an independent technology company maximizing customer value by delivering digital advertising's supply chain of the future. The ideal candidate will have extensive knowledge of agency holding companies and how they work with advertisers, publishers and tech companies, along with substantive experience in product and/or brand marketing, including, but not limited to, positioning and messaging, insights, solution packaging, sales collateral creation, sales enablement, and account-based marketing. This role will frequently be customer-facing, so the ideal candidate should have outstanding communication skills and executive presence. Your success will be measured by specific marketing success metrics key action items tied to your ability to do the following: