Knoll International Limited - New York, NY
posted 3 months ago
The Director of Knoll Brand Marketing is a pivotal role responsible for delivering and executing a powerful global strategy that builds the Knoll brand. This position requires a strong background in public relations, marketing (including social media), and agency management, with a focus on delivering integrated campaigns that resonate with audiences. The ideal candidate will possess a strategic mindset, capable of thinking and planning effectively while also executing campaigns with precision. A deep understanding of culture and elevated taste is essential to identify the right opportunities for Knoll, ensuring that the brand remains relevant and impactful in the modern marketplace. In this role, the Director will be tasked with developing a comprehensive global brand marketing strategy that aligns with Knoll's vision and goals. This includes communicating the brand vision internally to secure organizational buy-in and alignment, overseeing the rollout of new brand guidelines, and ensuring consistent application across all channels. The Director will also lead high-impact brand marketing campaigns that drive awareness and engagement, manage external brand communications and public relations, and collaborate with cross-functional teams to identify and execute brand partnerships and collaborations. Leadership and management are key components of this role, as the Director will be responsible for developing individual and team talent to achieve exceptional performance. The ability to communicate effectively, build strong relationships, and navigate organizational dynamics is crucial. The Director will also be expected to bring rigor and focus to the team's efforts, providing solutions to improve internal processes and ensuring that resources are utilized effectively.