Director of Advisor Marketing

$105,000 - $115,000/Yr

Janus Holding Us - Denver, CO

Full-time - Director

Hybrid - Denver, CO

About the position

As the Director of Advisor Marketing at Janus Henderson, you will play a pivotal role in developing and implementing comprehensive marketing strategies that support the North America Janus Henderson Portfolio Construction and Strategy (PCS) team. Your primary focus will be to align these strategies with the broader business growth goals of the team. You will take charge of the day-to-day execution of these strategies across various marketing initiatives, ensuring seamless coordination and successful implementation of all activities. This includes designing collateral, creating digital experiences, and launching campaigns that promote our PCS capabilities while aligning with the opportunities and focuses of the North America Client Group. In addition, you will provide support to the ETF Specialist Team, building campaigns and resources around ETF opportunities that align with the sales channels within the North America Client Group. Your role will require you to work closely with the Sales team, becoming a trusted partner in driving the promotion of PCS and the ETF suite with targeted firms and clients. You will be expected to break down barriers, solve cross-functional issues, and build strategic relationships to gain consensus for marketing strategies through a highly collaborative approach. You will also collaborate with the product marketing team to support ETF product positioning and product launches. Your ability to conceptualize, direct, execute, and measure strategic projects from start to finish will be crucial in this role. Additionally, you will carry out other duties as assigned, contributing to the overall success of the marketing team and the firm.

Responsibilities

• Develop and implement comprehensive marketing strategies for the North America Janus Henderson Portfolio Construction and Strategy (PCS) team.
• Execute day-to-day marketing initiatives ensuring seamless coordination and successful implementation.
• Design collateral, digital experiences, and campaigns to promote PCS capabilities.
• Support the ETF Specialist Team by building campaigns and resources around ETF opportunities.
• Collaborate with Sales to drive promotion of PCS and the ETF suite with targeted firms and clients.
• Break down barriers and solve cross-functional issues to build strategic relationships.
• Work with the product marketing team to support ETF product positioning and launches.
• Conceptualize, direct, execute, and measure strategic projects from start to finish.
• Carry out other duties as assigned.

Requirements

• A minimum of 7 years of marketing management experience within the financial services industry or equivalent required.
• Effective interpersonal and verbal and written communication skills.
• Creative problem-solving skills.
• Ability to lead and influence others to execute against business and firm goals.
• Strong organizational skills with the ability to handle multiple projects simultaneously.
• Maintain high attention to detail and accuracy.
• Strong computer skills, including MS Word, Excel, PowerPoint and Adobe Acrobat.
• Bachelor's degree or equivalent required.

Nice-to-haves

• Working understanding of intermediary distribution including sales process and client/prospect relationships.
• Experience marketing ETFs highly preferred.
• Understanding of compliance requirements for the advisor marketplace.
• Intermediary experience preferred.

Benefits

• Hybrid working and reasonable accommodations
• Generous Holiday policies
• Paid volunteer time
• Support for professional development courses and tuition reimbursement
• All-inclusive approach to Diversity, Equity and Inclusion
• Maternal/paternal leave benefits and family services
• Complimentary subscription to Headspace
• Corporate membership to ClassPass and other health benefits
• Unique employee events and programs
• Complimentary beverages, snacks and employee Happy Hours