Director of Athletic Communications

Newberry College - Newberry, SC

Full-time - Mid Level

Newberry, SC

Educational Services

About the position

The Director of Athletic Communications at Newberry College is responsible for overseeing the communication strategies and public relations efforts for the athletics department. This role involves managing a team, creating content, and ensuring compliance with NCAA and SAC regulations while promoting the mission of Newberry College. The position requires strong leadership and organizational skills to support a diverse range of athletic programs and enhance the student-athlete experience.

Responsibilities

• Create and direct a professional live video streaming product for all home events distributed by FloSports.
• Oversee all equipment maintenance, staffing, script planning, graphics, corporate integrations, and in-broadcast feature videos.
• Serve as the primary technology contact for all events hosted by Newberry College Athletics.
• Set up, manage, coordinate, and troubleshoot audio-visual equipment for live streaming events.
• Plan and execute media days for all 26 teams, including headshots, posed action shots, and team pictures.
• Hire, train, and supervise a staff of three athletics communications graduate assistants and multiple students.
• Create an atmosphere that emphasizes the student-athlete experience.
• Serve as a key member of the athletics administrative team.
• Direct public relations efforts and communications services for the athletics department.
• Foster positive relationships with coaching staff and student-athletes.
• Create and produce print and virtual content including fact books, game notes, press releases, social media content and graphics, game/match recaps, and award nominations for student-athletes and coaches.
• Update the college's athletics website with creative and essential content.
• Manage home event operations and essential staff.
• Update social media platforms, including Facebook, Twitter, Instagram, etc.
• Serve as the primary contact for specific Newberry College programs while aiding in the coverage of other in-season teams.
• Coordinate Wolfies end of the year awards banquet.
• Manage multiple tasks with attention to detail.
• Complete assigned projects for the athletics department.
• Perform other duties as assigned by the Director of Athletics.

Requirements

• Bachelor's degree in a relevant field.
• Previous collegiate media relations experience.
• Experience with StatCrew, Genius Sports, and Adobe Suite (InDesign, Photoshop, Lightroom, etc.).
• Strong organizational, creative, and team-building skills.
• Strong working knowledge of Microsoft Office (Word, Excel, PowerPoint).
• Proficiency with Adobe Creative Suite focusing on Adobe Premiere Pro, After Effects, and Photoshop as well as Production Truck/OBS software.