Center For Caregiver Advancement - Los Angeles, CA

posted 9 days ago

Full-time - Senior
Hybrid - Los Angeles, CA

About the position

The Director of Communications at the Center for Caregiver Advancement (CCA) is responsible for leading and managing advanced communications and marketing initiatives aimed at elevating public awareness and transforming perceptions about CCA's quality training programs. This role involves developing multifaceted communication strategies, creating unique messaging, engaging with media, and establishing strategic partnerships to enhance CCA's profile throughout California. The Director will work closely with the executive team to align these strategies with the organization's objectives and strategic direction.

Responsibilities

  • Leads and mentors communications staff.
  • Develops communications strategies and campaigns as necessary, ensuring alignment with CCA's strategic plan.
  • Identifies opportunities to promote thought leadership and brand awareness.
  • Analyzes audiences for outreach and engagement purposes.
  • Works with media relations firms and other vendors to identify and leverage PR opportunities.
  • Drafts content for the President/CEO such as meeting briefs, talking points, social media posts and statements, etc.
  • Reviews all materials for quality control and brand alignment.
  • Works with program directors and director of Development to identify ways to promote programs for specific audiences.
  • Identifies opportunities to expand CCA's audience, particularly among policy and opinion elites and donors.
  • Develops and assigns success metrics to communications strategies and campaigns.
  • Works closely with the Director of Development to ensure we create materials to suit that specific audience.
  • Defines and assesses communication objectives through Key Performance Indicators (KPIs), ensuring they are in harmony with CCA's strategic blueprint.
  • Manages the organization's media relations, public affairs, and other consulting agencies to bolster CCA's strategic goals, events and marketing strategy.
  • Strategically partners with relevant organizations to amplify the release of CCA events and publications, working closely with their communications staff.
  • Manages partnerships and service providers, aligning efforts with CCA's strategic objectives.
  • Supports development projects and resource allocation efforts, coordinating financial strategies with communication and visibility objectives.
  • Manages agencies and consultants tasked with the planning & execution of major organizational events, integrating them into CCA's comprehensive communications and marketing strategy.
  • Fosters and maintains strong relationships with key stakeholders, including communications personnel, consultants, and suppliers, to amplify the organization's impact and visibility.

Requirements

  • A minimum of 10-12 years' experience in strategic communications, prioritizing external strategies, innovation and organizational development.
  • A preferred background in workforce, policy, health and/or science communications, understanding the unique challenges and opportunities in these sectors.
  • Extensive experience in leading an internal team towards the successful dissemination of the organization's messaging to various stakeholders.
  • Proven competency in designing, monitoring, and managing expansive communication campaigns, in collaboration with senior leadership to refine and enhance strategic approaches.
  • Superior project management and organizational skills, evidenced by a history of managing complex, multifaceted campaigns and projects successfully.
  • Excellent interpersonal abilities, capable of engaging professionally across diverse groups.
  • Strong verbal and written communication skills, conducive to fostering collaborative environments within varied communities.
  • A passion for contributing to the growth and reputation of a developing organization, committed to its goals and principles.
  • Independent initiative in task completion with minimal supervision, exceptional detail orientation, and a keen design eye.
  • A deep commitment to DEI principles, combined with adaptability, a sense of humor, and a willingness to explore new domains in workforce, health and policy.
  • A highly organized and analytical thinker, with outstanding management and multitasking capabilities.

Nice-to-haves

  • Bilingual skills
  • Experience in nursing home or home care settings
  • Familiarity with Google Workspace

Benefits

  • Competitive salary
  • Pension
  • 401(k)
  • 100% paid benefits for employee & dependents
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