Director of Communications

$130,000 - $150,000/Yr

Glenstone Museum - Potomac, MD

Full-time - Senior

Potomac, MD

About the position

The Director of Communications at Glenstone Museum is a strategic and creative leader responsible for overseeing all communications, marketing, and branding initiatives. This role is crucial in aligning the museum's messaging with its mission and vision during a period of growth. The Director will collaborate with the core management team to address institutional issues and build a comprehensive communications program that supports both immediate and long-term goals.

Responsibilities

• Lead the Communication Department and develop short and long-term communication strategies to advance the museum's mission.
• Manage up to three direct reports within the Communications department.
• Anticipate the communication needs of the organization based on the vision and strategic plan.
• Implement Glenstone brand guidelines, voice, tone, and editorial style across all communication channels.
• Develop and manage a communication strategy and timeline for content distribution across all platforms.
• Create communication plans to raise awareness of programs, exhibitions, and events.
• Oversee website updates and maintenance.
• Support internal communications structures in collaboration with the leadership team.
• Develop marketing plans to increase audience outreach while supporting institutional goals.
• Manage analytics (KPIs) for the communications strategy.

Requirements

• 10+ years of communications and/or public media relations experience with knowledge of digital communications.
• Experience leading a multi-disciplinary team.
• Strong cultural competence, interpersonal communication, planning, and organizational skills.
• Bachelor's degree in communications, marketing, journalism, or a related field from an accredited institution.
• Excellent writing and copyediting skills.
• Exceptional listening skills and ability to communicate clearly and professionally.
• Knowledge of museum operations, the arts industry, and digital marketing for the arts.
• Strategic understanding of digital media and best practices for key social media outlets.

Nice-to-haves

• Experience in social media management.
• Knowledge of digital marketing for the arts.

Benefits

• 401(k)
• 401(k) matching
• AD&D insurance
• Dental insurance
• Disability insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Tuition reimbursement
• Vision insurance