Director of Communications

$70,000 - $80,000/Yr

cdcb - come dream. come build. - Brownsville, TX

Full-time - Mid Level

Brownsville, TX

About the position

The Director of Communications is responsible for overseeing all public relations, marketing, and communication functions for cdcb | come dream. come build. This role involves developing and implementing marketing strategies, managing social media, and ensuring brand consistency across all channels. The Director will also collaborate with senior management and supervise a small team, contributing to the organization's mission of providing affordable housing in South Texas.

Responsibilities

• Provide presentations regularly on cdcb services and resources.
• Collaborate with senior management to develop and implement marketing strategies aligned with business objectives.
• Research market trends, competitors, and customer behavior to inform marketing initiatives.
• Negotiate and make all media buys for cdcb.
• Manage all social media pages with consistent updates, tracking, messaging and content.
• Create and execute marketing strategies for all lines of business and programs.
• Develop and create an annual marketing plan and strategy.
• Plan, execute, and optimize digital marketing campaigns across channels including social media, email, and content marketing.
• Monitor and analyze campaign performance, and provide actionable insights for improvement.
• Manage the CEO's 'Public Facing' email communications.
• Design all flyers, advertising, signage and posters in-house.
• Ensure brand consistency across all marketing channels and materials.
• Update and manage all current and future websites for all associated organizations and programs.
• Organize cdcb special events including fund raisers, press events and ribbon cuttings.
• Produce quarterly e-newsletters.
• Produce cdcb's publicly facing annual report.
• E-mail and text marketing to clients and potential clients.
• Other duties as assigned.

Requirements

• Bachelor's Degree (B.A.) from four-year college or university.
• Minimum of 3 years' experience in a related field.
• Ability to write routine reports and correspondence.
• Ability to speak effectively before groups of customers or employees.
• Ability to create, write and edit for production informational, public relations and marketing videos.
• Proficiency in Adobe Photoshop, Adobe InDesign, Basic Website Management, Constant Contact.

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Vision insurance