Director of Corporate Responsibility Communications

PNC - Pittsburgh, PA

Part-time - Senior

Pittsburgh, PA

Credit Intermediation and Related Activities

About the position

PNC Financial Services Group is seeking an experienced leader to manage communications in support of its Corporate Responsibility organization and initiatives, helping create and share stories about how PNC helps deliver long term value for all stakeholders. Reporting to the Senior Director of External Communications, the Director of Corporate Responsibility Communications will manage a small team who develop and distribute communications and content—both internal and external—related to PNC's longstanding work in the areas of community business development, responsible business strategies, diversity and inclusion, philanthropic initiatives, and other topics. A key member of the External Communications Leadership team, this position will serve as a trusted communications partner to the Chief Corporate Responsibility Officer, and work closely with executives across the Corporate Responsibility organization and throughout the enterprise. The Director of Corporate Responsibility Communications will manage 360-degree communications planning in support of key corporate initiatives and collaboratively support the development of major Corporate Responsibility publications, including PNC's Corporate Responsibility Report. A versatile communications pro, this leader will also serve as the primary media spokesperson for all inquiries and announcements related to PNC's Corporate Responsibility initiatives. Additionally, this leader will help manage issues within the Corporate Responsibility space while helping promote and protect the company's reputation. This position is primarily based in a PNC location in Pittsburgh, PA; Charlotte, NC; or Washington, DC. Responsibilities require time in the office or in the field on a regular basis. Some responsibilities may be performed remotely, at manager's discretion.

Responsibilities

• Promote and protect PNC's reputation and brand through the company's corporate responsibility narrative, illustrating the PNC's business-centered approach that drives impact.
• Support successful entry into new markets by serving up PNC's corporate responsibility narrative as a differentiator.
• Develop proactive and reactive strategies for corporate responsibility issues balancing the interests of the company's employees, customers, communities and shareholders.
• Work closely with PNC's Chief Corporate Responsibility Officer to support the execution of the company's corporate responsibility goals and objectives.
• Position PNC's Corporate Responsibility Group leadership as thought leaders in their respective areas of expertise.
• Collaborate on the development and publication of PNC's Corporate Responsibility Report and other related publications.
• Partner with marketing colleagues on campaign development to ensure consistent messaging and tone across the company and its markets.
• Lead the team that builds and manages 360 communications plans in support of major corporate responsibility initiatives, announcements and events.
• Partner with Regional Communications team to create media opportunities for Corporate Responsibility Leadership in local markets.
• Identify and develop storylines related to PNC's commitments, illustrating the business case to both internal and external audiences.
• Build relationships with key stakeholders across the company to drive efficiency and success in storytelling and data reporting.
• Build a high-performance environment and implement a people strategy that attracts, retains, develops, and motivates the team by fostering an inclusive work environment.

Requirements

• Bachelor's degree and at least 8 years of relevant experience required, advanced degree preferred.
• Deep understanding of the corporate responsibility space and its related nuance.
• Experience and comfort serving as a media spokesperson, preferably in a public company and/or regulated industry.
• Experience managing large-scale communications projects and communicating complex and/or sensitive issues with a range of stakeholders, including employees, media and customers.
• Strong skills as a writer of both short-form content (social posts, media statements) and long-form content (executive scripts).
• A progressive approach to communications, with an appetite to embrace social media and other channels to engage with customers and key stakeholders in the most relevant places.
• Strong executive presence and the ability to present to leadership with gravitas.
• A reputation for being collaborative, enthusiastic, humble, agile, intellectually curious and cool under pressure.

Nice-to-haves

• Branding
• Change Management
• Creative Process
• Design Thinking
• Digital Marketing
• Media Relations
• Prioritization
• Strategic Communication Planning
• Strategic Planning

Benefits

• Medical/prescription drug coverage (with a Health Savings Account feature)
• Dental and vision options
• Employee and spouse/child life insurance
• Short and long-term disability protection
• 401(k) with PNC match
• Pension and stock purchase plans
• Dependent care reimbursement account
• Back-up child/elder care
• Adoption, surrogacy, and doula reimbursement
• Educational assistance, including select programs fully paid
• A robust wellness program with financial incentives
• Maternity and/or parental leave
• Up to 11 paid holidays each year
• 8 occasional absence days each year
• Between 15 to 25 vacation days each year, depending on career level and years of service.