University of Tulsa - Tulsa, OK
posted 3 months ago
The Director of Creative Content & Branding for Women's Basketball at The University of Tulsa is a pivotal role responsible for enhancing and promoting the brand of the women's basketball program. This position entails overseeing the management of the program's social media presence across various platforms, including Twitter, Facebook, Instagram, and TikTok. The director will be tasked with developing graphic design collateral that supports both digital and print initiatives aimed at increasing visibility and engagement for the women's basketball team. In addition to social media management, the director will create in-house materials such as camp brochures, team schedules, and internal documents, utilizing a strong understanding of the printing process and digital photography. The role also involves the creation of compelling recruiting materials, including infographics and personalized campaigns, to attract potential recruits. The director will capture and curate content during game days and community outreach events, ensuring that all materials align with the department's branding standards. Collaboration is key in this position, as the director will work closely with the communications, marketing, and external teams to ensure consistent messaging across all platforms. Excellent communication skills are essential, particularly during peak recruiting periods and game days, to effectively liaise with coaches and staff. The director will also attend regular meetings with the Creative Director for Athletics and the Head Women's Basketball coach to align on strategies and expectations. This role is integral to the growth and visibility of The University of Tulsa Women's Basketball program, requiring a blend of creativity, strategic thinking, and strong collaborative skills.