Director of Marketing Planning and Operations

$145,000 - $180,000/Yr

Danaher - Carlstadt, NJ

Full-time - Senior

Carlstadt, NJ

10,001+ employees

Computer and Electronic Product Manufacturing

About the position

The Director of Marketing Planning and Operations at Pantone is responsible for developing and implementing marketing strategies that align with the company's strategic business objectives. This role requires a hands-on marketing leader who will manage a team, collaborate with cross-functional leaders, and utilize data-driven decision-making to enhance brand awareness and drive demand for Pantone products and services.

Responsibilities

• Develop and execute integrated marketing plans that generate demand for Pantone products and services.
• Manage a team of channel owners and content creators to execute strategies for demand generation.
• Oversee project management processes to ensure campaigns and deliverables are completed on time and at the desired quality.
• Track performance metrics and analyze results to communicate findings and drive continuous improvement.
• Support budgeting recommendations and resource allocation for marketing activities.

Requirements

• At least 10 years of marketing experience with management and leadership experience.
• Bachelor's degree in Business, Marketing, or a related field.
• Advanced degree and/or MBA is highly preferred.
• Extensive experience in developing and managing strategic and integrated marketing plans.
• Experience in tracking, monitoring, analyzing, and reporting marketing campaign performance.

Nice-to-haves

• Experience in digital transformation.
• Strong eye for business and willingness to work side-by-side with the team.

Benefits

• Health insurance
• Dental insurance
• 401(k)
• Tuition reimbursement
• Paid time off
• Parental leave
• Employee assistance program
• Vision insurance
• Referral program