New Lebanon Rehabilitation And Healthcare Center - New Lebanon, OH
posted 2 months ago
New Lebanon Rehabilitation and Healthcare Center is a highly rated rehabilitation center with an established reputation for excellence. We pride ourselves on our commitment to delivering the highest caliber of patient-centered care in an ambiance of warmth and compassion. As the Director of Marketing, you will play a crucial role in promoting our services and enhancing our brand presence in the community. This position requires a strategic thinker who can develop and execute a comprehensive marketing plan with clear objectives and measurable outcomes. You will manage all aspects of marketing, including advertising, public relations, social media, website development, and collateral materials. Your ability to conduct market research to identify target audiences and their needs will be essential in tailoring our marketing efforts effectively. In this role, you will also be responsible for planning and executing special events and promotional campaigns that align with our mission of providing excellent care. Tracking and analyzing marketing metrics to measure return on investment (ROI) and identifying areas for improvement will be a key part of your responsibilities. You will manage the marketing budget effectively, ensuring that resources are allocated wisely to maximize impact. Additionally, you will supervise and mentor the marketing team, fostering a collaborative and innovative environment. Staying up-to-date on industry trends and best practices will be vital to maintaining our competitive edge in the market.