Director of Marketing

Chemed Health Center - Lakewood Township, NJ

Full-time - Director

Lakewood Township, NJ

About the position

The Director of Marketing at CHEMED Health is a leadership role focused on enhancing the brand's storytelling and reputation within the healthcare sector. This position involves developing and executing comprehensive marketing strategies aimed at improving patient engagement, fostering community outreach, and promoting collaboration among departments. The Director will manage marketing initiatives across various platforms, ensuring cohesive branding and effective vendor relationships while staying attuned to industry trends to guide future marketing directions.

Responsibilities

• Develop and execute comprehensive marketing strategies focused on patient engagement and community outreach.
• Oversee marketing efforts across digital and traditional platforms.
• Manage relationships with external vendors to enhance marketing initiatives.
• Ensure cohesive branding for CHEMED and its affiliate services.
• Stay ahead of industry trends to guide the future direction of CHEMED's marketing efforts.

Requirements

• Proven experience in a marketing leadership role, preferably in the healthcare industry.
• Strong understanding of digital and traditional marketing strategies.
• Excellent communication and storytelling skills.
• Ability to manage multiple projects and collaborate with various departments.

Nice-to-haves

• Experience with brand management in a healthcare setting.
• Familiarity with patient engagement strategies and community outreach programs.

Benefits

• Competitive salary and performance bonuses.
• Health insurance coverage.
• Professional development opportunities.